Packaging Design
Committee for Children created the Second Step Program for educators to teach Social-Emotional learning skills in their classrooms. The 2011 edition has top of the line content that required a modern design update to help attract new customers and improve the visual quality of the product for current customers.
As part of the in-house team that included the Project Manger, Product Manager, Editors, and Curriculum Developers I lead the art-direction of the design concepting, creation of the complete program.
This project encompassed all of the printed materials which include: boxes, notebook covers and lessons, cards, instructional posters for six grade levels. Also produced were, DVD and CD face art, and navigation screens. My team included production designers and illustrators.